Nike deal only part of NBA licensing story - New York Business Journal
Why N.B.A. Stars Are Trading In Their Nikes - The New York Times
Under Armour launches a brand with NBA star Steph Curry
Winning Time' HBO: Magic Johnson, Nike and Phil Knight explained - Los Angeles Times
Nike Inc. Company Timeline: 50 Years of Innovation – WWD
Nike to replace Adidas as official maker of NBA uniforms, apparel - NBC Sports RSN
Ranking the new NBA City Edition jerseys: Are Lakers worst? - Los Angeles Times
Ranking the top 74 sneakers in NBA history
NBA Jersey Manufacturer History: Licenses Timeline of Nike, Adidas and More - Wolfgang Sport
The Origin Story Behind LeBron's Billion Dollar Relationship With Nike
NBA signs 8-year apparel deal with Nike
Nike Strategy - How Nike Became Successful and the Leader in the Sports Product Market
Amazon.com | Nike Mens Dunk Low Retro EMB DD3363 100 NBA 75th Anniversary - Chicago Bulls - Size 9.5 | Basketball
Michael Jordan Has Made Over $1 Billion From Nike — The Biggest Endorsement Bargain In Sports
Ranking the best sneakers in NBA history - Sports Illustrated
Ranking the best sneakers in NBA history - Sports Illustrated
How Nike took over the NBA sneaker game
Just Watch It: The History of Nike in 3 Minutes - YouTube
Nike NBA Elite Quick Socks - White & Black - Knee Highs | eBay
Every Signature Shoe in the NBA for the 2021-22 Season - Boardroom
History of Nike: Timeline and Facts - TheStreet
With Warriors, Under Armour's Got A Place Above Nike In NBA History | Investor's Business Daily
Michael Jordan's trainers sell for record $1.47m at auction - BBC News
Kobe Bryant's Nike Contract Expired. The Implications Are Complex. - The New York Times
The Power of Partnerships: Nike & Michael Jordan | Centuro Global
A Brief History Of Basketball Shoes And The NBA
A Brief History of the Brand Nike - The Nation Roar
